If you currently own an eyelash business or are considering starting one, it is essential to know how to set goals and plans to achieve success. Without a plan, it can be easy to get lost in the day-to-day operations of your business and lose sight of your long-term goals. ...
Tips on how to use Instagram to get more lash clients
If you're a lash artist looking for new clients, you must be on Instagram. With over 1 billion monthly active users, there is a lot of potentials for businesses to reach new customers through this platform. However, simply having an Instagram account is not enough – you need to ensure...
How to attract new customers for your eyelash extension business
Whether you’ve just started your own eyelash extension business, or you’ve been up and running for a while now, there comes a time in every business owner’s life when new customer footfall seems to slow down. The first thing to remember is that it’s completely normal for a business to ebb and flow...
Why our eyelash extension course materials are perfect for your business
Setting up your own eyelash extension training business is challenging. From coming up with a brand name to setting up your workspace, there’s so much to organise. We’ve been there. At RM Lash and Beauty, we run our own lash artist training academy and whilst we love what we do,...
7 things you need to do before starting your own eyelash extension business
If you recently qualified as a lash artist and you’ve decided to take the next steps towards starting your own eyelash extension business, we’re sure that everything currently feels exciting and overwhelming all at once! There’s so much to think about, and the guidance online isn’t always clear, which can...
How to start an eyelash extension business at home
This is the exciting moment, where your dreams become a reality and you finally get to kick-start your own eyelash extension business at home. Once you've stopped celebrating the fact that you've officially qualified as an eyelash extension technician, it's time to get to work, creating a workspace that you...
Eight ways to make your clients happy
Are you going above and beyond to make your clients happy? Sure, you may be a highly trained lash artist or an experienced trainer, but if your clients aren’t gushing to their friends about how amazing your services are, then there’s still work to be done! Aside from giving your...
How to take great Instagram photos for your beauty business
Love it or hate it, having social media presence for your beauty business is an important part of growing and gaining clients. In particular, Instagram is your opportunity to showcase your eyelash extension business in picture-perfect quality. Whether you’re posting photos of your clients or flat lays of your products,...
How to build a website and email marketing campaigns to grow your lash extension business
To truly make your lash extension business seem professional and legitimate, it is strongly recommended that you create a website and get creative with email marketing campaigns that will inspire your readers. An aesthetically pleasing, user-friendly website will engage potential customers and give them the opportunity to browse your services,...
How to efficiently manage your time when running your lash business
With so many things to think about, running a lash business can feel overwhelming – especially when you’re doing everything singlehandedly. From booking in clients and working on your lash business plan, to trying to fit your personal life around your busy work schedule, it’s a fast-paced world out there. We’re...